Last year, OutKick saw a 65 percent increase in unique monthly visitors to its website compared with 2022, for an average of 7.2 million monthly viewers, according to Comscore, a media-measurement service. In addition to his daily, half-hour “OutKick” podcast, Mr. Travis co-hosts a three-hour talk radio show syndicated on more than 400 radio stations and running in the time slot once held by “The Rush Limbaugh Show.” Curt Schilling, the World Series-winning pitcher who was fired from ESPN for making anti-transgender statements, also has a show on OutKick.
Mr. Smith, best known for his politics-free daytime show, “First Take,” surprised fans in 2022 with an appearance on Sean Hannity’s show on Fox News and now pops up regularly on the network. In late September, he started his own podcast, separate from ESPN, where he said he could expand his “interest beyond the court or field of play.”
Perhaps no show has generated as many headlines lately as “The Pat McAfee Show,” a lunchtime gabfest featuring beefy men in neon tank tops. Mr. McAfee, a former punter in the National Football League, worked for Barstool for two years before ESPN picked up his current show.
Although Mr. McAfee focuses narrowly on sports, he gained attention for giving Aaron Rodgers, the New York Jets star quarterback, a friendly platform to share his anti-vaccine views.
ESPN did not reply to a request for comment on the political content on Mr. McAfee’s or Mr. Smith’s show.